We're combining sports betting and witchcraft to win money on football. Liquid Death will be the first brand ever to place a bet on the Big Game: $50,000 on whichever team is the underdog. And to hedge our bet, we're sending a real witch to the game to help us win.
If we do win, we'll donate 50% of the winnings to help kill plastic pollution. Using witchcraft to make the world a better place.